Senior Vice President and Chief Marketing Officer
Dana Benfield oversees Red Robin’s Brand Marketing and Guest Engagement functions to maximize the
marketing impact on Guest traffic, satisfaction and sales while leading Company-wide efforts to optimize Food & Beverage and Commercialization initiatives. She joined the Red Robin Marketing team in 2002 and her many
accomplishments to date include leading the development of Red Robin Royalty, which has become a preeminent loyalty program in the casual dining industry.
Dana has more than 30 years of experience in the food service industry. Prior to joining the Red Robin team, Dana served as an account manager for Karsh & Hagan Advertising, where she managed regional marketing programs in Denver for McDonald’s. Prior to this role, Dana served in various restaurant management and marketing roles for a McDonald’s franchisee.
Dana holds a Bachelor of Science degree in marketing from the University of South Florida in Tampa. Outside the office, Dana enjoys skiing and other recreational opportunities offered near her home in Colorado’s Rocky Mountains. Dana and her husband, Marshall, have two adorable and energetic young boys.
Her favorite Red Robin burger is the MadLove burger.