We are in search of authentic, spirited memes, photos and videos from Team Members to represent Red Robin in an exciting and engaging way. This could even include our beloved mascot, RED, if he is available at your restaurant. In the end, if your content is posted, you will receive a $100 gift card! This is intended to be fun for all and show our culture as a brand, so we look forward to seeing all of the Field’s submissions!

In order to conduct this program safely and effectively, we need for all participants to understand and agree to certain guidelines around how content should be created and what should or shouldn’t be included within them, and we need for everyone involved to agree to the Terms of Participation below.



Let’s start with some guidelines about content.  Through this program, we aim to be:


Trend Curators

We know and understand what’s happening and we bring trends to life through our commentary.



Videos and photos should not look scripted, but instead should showcase our amazing Team Members and our FUN culture.


Responsible Role Models

We want to show that we have fun but in a safe and responsible way.



Videos and photos should not impose upon anyone or use anyone’s name or likeness without their permission (including other Team Members).

To achieve the above, keep the following Do’s and Don’ts in mind when producing content for submission:


DO Get Permission

Any Team Members included in your video or photo need to know and understand that they are participating in this program voluntarily and of their own free will, and that they can refuse to participate if they so choose. By participating in content, Team Members grant to Red Robin the right to use their name, image, and performance in the video or image for any and all purposes.

In order to be eligible, video content must begin with all Team Members who appear in it giving the “thumbs up” signal or a sperate photo taken to indicate that they have consented to participate; if your content is selected to be posted on our Red Robin social channels, this portion of the video will be edited out or additional photo not used – it’s just for our internal records.

If you want to include music in your video, you can only use music that is cleared for commercial use from TikTok's or other social channel's library!


DO Be Safe and Comply with Rules

Your content should not depict any activity that is dangerous or unsafe or is otherwise not permitted in your restaurant or that violates health, safety, or conduct rules – be smart!


DON’T Use Controversial Content

Your content should not contain content that is inappropriate, indecent, obscene, hateful, defamatory, slanderous, or libelous, including but not limited to statements, materials, images, descriptions, references, and the like that promote bigotry, racism, hatred, or harm against any group or individual or that promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation, age, or any other attribute.


DON’T Copy

Your content shouldn’t be a rip-off of movies or tv shows that others did first.


DON’T Feature Guests

Securing and documenting permission from guests can be difficult and potentially off-putting, so please refrain from featuring anyone other than team members in your video or photos.  If guests appear in the background, we reserve the right to blur them or otherwise edit them out.


DON’T Show Heart of House 

Unless it is focused in on the hands of a burger or shake build.

In order for your content to be eligible and to be considered for the Program, it must comply with all of the above; we reserve the right to disqualify any content submitted if we believe it does not comply, and our decisions in this regard are binding and final.